The Essence of Capitalism

By: Humphrey McQueen

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The Essence of Capitalism by Humphrey McQueen
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Hodder Headline Australia 2001. large 8vo. 384pp. Very good copy. Po name on ffl. Using the example of the Coca-Cola Company and a number of other transnational corporations, this book examines the power of global capitalism and scrutinises its best and worst features.;Citing not only Coca-Cola but companies such as Ford, Gillette, Kodak, Heinz, Mobil, IBM, K-Mart, McDonalds, etc. - companies with names so dominant as to guarantee the sale of their products - this book offers the history of globalization and its far-reaching implications.;The author analyzes the awesome power and single-mindedness of large corporations in pursuit of their own interests. 384 pp. .

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